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What is SEO (Search Engine Optimisation)?
Search Engine Optimisation, or SEO, is an integral part of any digital ecosystem. It is more than just ranking on the first page of Google and goes beyond quickly increasing website traffic. It is the consistent optimisation of your online marketing strategy to benefit from organic and relevant traffic from search engines. With search being the number one driver of traffic to content sites, prioritising and effectively executing SEO are paramount for success in our digital age.
75% of users never scroll past the first page of web search results
80% of web users focus on organic search results rather than paid ads
85% of marketers use content marketing to improve their SEO rankings
The benefits of Search Engine Optimisation
Organically rank higher in search engines
We develop long-lasting SEO strategies that will keep your website ranking high on search engines such as Google.
Increase returning visitors
Adding new content to your website not only keeps it fresh, it also increases returning visitors and therefore conversions.
Get more information about your visitors
Using tools such as Google Analytics, we will be able to answer questions such as ‘where are my website visitors from?’
Optimising your website for search engines will help increase the number of visitors your website receives each month, meaning more conversions.
Free SEO review.
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Page loading speed & mobile responsiveness
SEO (headings, titles, sitemap, keywords & backlinks)
Website security, usability & page errors
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